Value Added Services

Incremental Revenue from VAS

With Telco and ISP revenues facing increasing challenges in growing or keeping ARPU sustained, delivering innovative VAS solutions has been a great way for Telecom providers to increase ARPU, stickiness and wallet share.

The Pinestraw VAS offerings structured into 3 key VAS offerings viz; Consumer Behavior, Network and Enterprise. The offerings are delivered almost at no additional cost and in a flexible model that delivers incremental revenue and profits. The products below are designed to bring disruptive differentiation, increased profits, greater customer experience and significant value add to our Telco customers. We highlight below our select VAS services offering:


Delivering Incremental Growth and Customer Value !!

Omni Channel M-Commerce

With the explosion of Marketplaces and E-Commerce services such as Amazon, Alibaba, Ebay, etc the smaller retailers and mom-pop corner stores are out sold and crushed. These large marketplaces are increasingly using digital experiences and shopping convinience through the smartphone to offer an easier and cost effective alternative to visiting the corner stores. The corner stores are the backbone of community commerce and local eco-systems keeping the communities together, however they are digitally challenged due to their innate nature of lack of adoption of the latest of technology tools or ecommerce methodologies to drive and fulfill their business.

ApneDukaan is a fully Merchant branded Omni channel M-Commerce app and platform that delivers a simple, flexible, affordable and scalable cloud based online commerce solution to digitalize the corner stores in your community. In a matter of days, a community corner store can provide a secure, convinient and touchless mobile shopping experience through the customers smartphone downloaded from the Google Play store or the web.

The ApneDukaan solution comprises of 2 key components: a) The Merchant Branded Mobile App posted on Google Playstore, delivering a seamless and superior shopping experience for the consumer on their smartphones and b) The ApneDukaan Portal, that delivers a user friendly backend for Point of Sale app, dashboards, business analytics, product/inventory management, marketing and logistics management.



Pigeon Secure Collaboration

With the explosion of OTT services such as Whatsapp, Snapchat, Facebook and Skype telecom providers are reduced to being a managed pipe with little or no role in providing collaborative tools to enhance communication. There is a specific gap in Enterprises and Public Sector, needing a secure communication medium to deliver integrated collaborative tools that is not dependant on data obfuscation or distributed cloud data raising security concerns.

Pigeon is a feature rich, serverless secure messaging and collaboration app environment delivering the functionality of Whatsapp, Snapchat, Push to Talk and SIP client in one. It delivers the richness of these OTT services while delivering traditional Enterprise grade features and ease of use of the consumer apps.

The Pigeon solutions comprises of 2 key components: a) The Pigeon cloud hosted platform, that manages the backend user and session management security functions and b) The Pigeon Mobile App, that deliveres the secure messaging and collaboration functionality. The platform is available to fully whitelable with the customers's brand and collaboration needs.



Marketplace Genie

With stiff competition, very little differentiation in Voice and Data propositions, price degration and lowering ARPU's, it is highly imperative for Telecom providers to create differentiated VAS services to build better stickiness, deeper wallet share and loyalty initiatives to drive disruption and leadership in the market. With VAS services such as Mobile Money and Payment Gateways being adopted incresingly by Telco's it is only natural for them to assist their customers in the realm of delivering disruptive innovations in retail and customer experience.

Marketplace Genie is a B2B2C e-commerce and logistics platform that enables Telecom providers and Retail Enterprise customers to deliver a whitelabled e-commerce tool for Merchants and Customers to come together for e-commerce. It delivers the functionality of a Amazon or Alibaba like enviroment delivering a easy to build and use storefront for Merchants to sell their products to their customers without having to invest in an e-commerce infrastructure. It provides all the frontend and backend logistics and analytics tools for Merchants to sell online without having to deal with the complexity and cost of setting up an online store environemnt or having to deal with payment gateways or digital wallets.

The Marketplace Genie solution comprises of 2 key components: a) The Marketplace cloud hosted platform, that manages the backend merchant, storefronts, logistics, analytics, mobile wallet and payment gateways management and b) The Marketplace Mobile App for customers that allows them to buy merchant products online. The platform is available to fully whitelable with the Telco or Enterprise brand and look and feel needs.



StreamNitro - IPTV

With Voice revenues flat, stiff competition, very little differentiation in Voice and Data propositions, it is imperative for Telecom providers to create differentiated VAS services to build better stickiness, deeper wallet share and loyalty initiatives to drive disruption and leadership in the market. IPTV has been in the forefront of driving VAS innovations for sometime and the war for the mindshare across the world is heating up with IP stream programming providers such as NetFlix, Hulu, Prime etc. Tradition forms of TV programming such as Dish TV which are satellite based are losing to IPTV providers, primarily due to its availability and cost advantages. Telco's can leverage their existing pipes by offering triple play or quad play services that deliver more bang for the buck when it comes to maximixing their investment in fiber to the home or high speed broadband connectivity.

StreamNitro is an IPTV offering delivering the best of content including Live TV and Movies/Content on demand streaming. The service delivers over 5000+ live channels with over 30,000 content on demand updated on a regular basis. It offers the best regional channels to wet the entertainment appetite of customers in over 14 launguages. Pinestream IPTV is an easy to build and use platform and content provisioning for Telco's and ISP's to deliver triple or quad play services on top of their existing network without additional investment.

The StreamNitro IPTV solution comprises of 2 key components: a)The Pinestream Backend Codes Platform to provision and manage subscribers and b)The PineStream Mobile/Set Top Box App for customers that allows them to view their content anyplace, anytime. The platform is available to fully whitelable with the Telco or ISP brand and look and feel needs.